Trade Shows 101: How to Sell Your Brand

Last week on Maker’s Row Live we were so fortunate to have Don Pietranczyk who works on the world’s largest apparel trade show, MAGIC! His expertise lies in what makes a great trade show, as well as brand marketing that “closes the deal.”

His interview had a lot of great information for brands looking to sell at a trade show and, specifically, attract retail buyers. He also talked about trends in the fashion industry, brand marketing, and much more! Check out the full, incredibly fun interview on our Facebook. Here are some of the highlights:

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Related Reading:  Factory Advice: Focus on Your Brand, Not Just Your Product