April 4th, 2015
Google Analytics is a daunting tool. With such a wide variety of data points collected, metrics to track, and reports to analyze, it’s…
April 3rd, 2015
I was only 25 when I opened my retail store in Chicago selling my womenswear collection. I designed everything in the boutique and had it…
March 23rd, 2015
As an emerging or independent fashion brand, it is incredibly difficult to get your fashion website noticed in the endless ocean of fellow…
February 22nd, 2015
MAGIC is the world’s largest fashion marketplace, comprised of ten unique communities showcasing the latest in apparel, footwear,…
February 7th, 2015
Attending a trade show can be a great start to sourcing as you have access to a lot of fabric and trim vendors at once. However, it can…
January 29th, 2015
It’s been a little over two years since we launched Mizzen+Main with the goal of becoming the next great American brand. I get asked a lot of questions about starting a company, about bringing…
November 25th, 2014
The holidays are hectic. Whatever industry you’re in, whatever position you have, this time of year always turns into a juggling act….
November 11th, 2014
Now in its fourth year, Small Business Saturday has helped local entrepreneurs fuel sales and connect with customers the Saturday after…
October 30th, 2014
Being veterans of numerous trade shows across several different industries, venues, and continents, we have run the gamut of experiences. From unexpected success, to grand disappointment, we have…
June 17th, 2014
Calculating retail prices is an imperfect science. With such a wide variety of opinions on how to negotiate markups, determine wholesale prices, and calculate cost prices, the options for how to best…
June 4th, 2014
There are tons of things you learn when starting your own line. In an attempt to learn…
June 2nd, 2014
Fashion startups, take note: Now more than ever, customers do their research before they make a purchase. This is especially true for…
May 20th, 2014
In a previous post, I talked about top ways to get into a store. Throughout my time selling goods however, we also made some mistakes, and…
April 11th, 2014
When it comes to designing a product it’s not always easy to know where to start. You’ve gotten some ideas down on paper or pinned onto…
April 4th, 2014
The sound of a phone click used to make my stomach drop. Sales calls can be one of the scariest new things to learn as a new employee or…
March 24th, 2014
Last week Maker’s Row hosted an event on product sales for some of our NYC members. There were tons of great takeaways but here are…
January 30th, 2014
Few things are more exciting to a brand than getting a meeting with a buyer, but it’s important to prepare in order to be effective and…
January 27th, 2014
Once you have your product made, nothing is more exciting than getting your first purchase order. Compared to department stores, boutiques…
July 29th, 2013
As a designer, you of course, will design. However, a large portion of your time spent…