April 23rd, 2018
Traditionally, most fashion brands started off as direct-to-consumer (DTC) only as they…
March 15th, 2018
Maximize the hard work you did to launch a pop-up by following this list: see a return on your investment of time and money–sell more…
February 12th, 2018
So you’ve known about the trending style directions for 2018 for quite some time – but do you know what the wholesale trends are…
February 6th, 2016
Etan and Emily, from Wholesale In a Box, offer makers a method to get into stores — and tools to make growth easier and faster. You…
January 18th, 2016
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January 12th, 2016
Three Choices Distribution of your product is such an important consideration when deciding how you want your customer to interact with and ultimately purchase your product. Although there are…
January 3rd, 2016
Syama Meagher is the CEO of Scaling Retail, where she helps brands launch and grow. Follow her on Instagram, YouTube, Twitter &…
October 27th, 2015
You have an idea for an apparel line. You have been waiting for your vision to take off. How do you budget for product development? If this…
October 6th, 2015
Pricing your collection is probably one of the most delicate art forms you’ll encounter while working in fashion. Pricing too low may add more potential clients, but at the risk of your product…
September 15th, 2015
So, you’re thinking of having a pop-up store. This is especially great for young brands who work predominantly on the e-commerce side, or for brands seriously contemplating a bricks-and-mortar…
September 10th, 2015
Exclusively Kristen was born out of necessity: there were few brands that made quality shirts for large-busted women. I had a great…
September 9th, 2015
As a former DME (Designer for Manufactured Efficiency) and patternmaker, I’ve used a number of different inventive techniques and…
August 14th, 2015
Your line’s being carried in stores, and all those late nights sketching and trips to factories have paid off. But it’s important to…
August 7th, 2015
When it comes to samples, we don’t believe in unicorns. Because while it certainly costs more to produce more than one sample, it’s an investment that’s entirely worthwhile when you weigh up…
July 26th, 2015
Your hard work is paying off – you’ve scored a meeting with a buyer! The next steps, though, are about blowing them away to secure…
May 13th, 2015
Pricing is a necessary evil in the retail industry. While it facilitates your ability to generate revenue, it can be tricky to determine…